Which Do you prefer?? beauty outside or beauty within???

Looking at the lady walking down the stairs , wearing a beautiful dress and make up on her face. you will  easily attract to her and say to your self no doubt she's beautiful because on her physical appearance.

but why? many of us in terms of appreciating the word beauty our first basis is the outside beauty or physical appearance of a person? 

if we gonna think what is the real meaning of "beauty". 

what is beautiful and who is beautiful ?

those things that can felt  by our heart and cannot sees by our naked eyes are beautiful.

those persons who has kind and just heart are more beautiful. time will past and outside beauty will faed, but true beauty will remains in the heart...